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3 Things Wealthy Business Owners Do Differently

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Much is made of analyzing the personality traits of successful entrepreneurs.
Some appear outgoing. Others are introverts. Some lean right, others left. Some are
flashy. Others are monk-like with their money.

Their diversity can lead one to the conclusion that there are no common
personality traits among successful founders.


Rather than trying to understand who they are, let’s look at what they do.
We’ve had the opportunity to help many businesses improve their value, with
some going on to exit their business for seven, eight, or even nine figures. As such,
we have a unique vantage point from which to observe the owners who achieve the
most financial success. This point of view has allowed us to observe three things
the most successful owners do differently:

  1. They read business books.

    Our most successful customers are voracious consumers of business content.
    When a new business book hits the bestseller list, most have either read it or
    summarized its central point.
    It’s not just the printed word. Many get information through audiobooks, webinars,
    or podcasts, others via YouTube.
    The actual medium is less important to these successful founders. What’s
    consistent is their continuous learning pattern and the desire to leverage other
    people’s smart ideas and put them to work in their own company.
  2. They join masterminds.

    In the absence of having a board of directors or a boss, successful founders often
    use a peer board to hold themselves accountable and gain an outside perspective
    when they’re stuck.

    Initially popularized by Napoleon Hill in his class book, Think & Grow Rich, a
    mastermind gathers a small group of peers to act as one another’s board. Often led
    by a chair, these groups become lifelines for owners as they navigate big decisions
    in their businesses and personal lives.
  3. They ask questions.

    The character trait that makes successful entrepreneurs inclined to read business
    books and join peer groups is their natural curiosity. They have an unquenchable
    thirst for knowledge. No matter how successful, they never get full.

    You may be surprised not to see the stereotypical attributes of successful
    entrepreneurs. Many founders are also action oriented, competitive, tenacious,
    etc., but all those common personality traits are who they are. Our interest is what
    they do.

    Actions are the measure of a person. Take a look at what a founder does to stay
    sharp, and you’ll see a consistent pattern among the most successful
    entrepreneurs you know.
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