Creating Sticky Customers
Creating Sticky Customers Repeat customers are the lifeblood of your business, but customers can be fickle. Here’s how to make them sticky. In a traditional business, the customer buys your product or …
Creating Sticky Customers Repeat customers are the lifeblood of your business, but customers can be fickle. Here’s how to make them sticky. In a traditional business, the customer buys your product or …
The Surprising Way Companies Like Netflix and Amazon Conduct Market Research Companies like Netflix, UrthBox, and Amazon are leveraging the subscription businessmodel to discover what their customers want next. In …
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The One Number Owners Need to Stop Focusing On The value of your business comes down to a single equation: what multiple of your profit isan acquirer willing to pay …
The Big Thing Holding Back Small Businesses Small businesses stay small either by choice, or because they start chasing growth inthe wrong places. When you strip away the layers, it …
Why Companies are Adopting Subscription Billing Models Volvo recently announced they will make their cars available on a subscription modelwhere consumers will pay one fixed fee per month for access …
5 Ways To Package Your Service If you’re a service provider, it can be difficult to separate the service from the provider. Your customers might demand you, which means you can’t scale …
5 Reasons Why Your Business Is Too Dependent On You If you were to draw a picture that visually represents your role in your business, what would it look like? …
Why You Should Exit While You’re Ahead – A Cautionary Tale The very best time to sell your business is when someone wants to buy it. While it can be …
Run Your Private Company Like It’s Public Small businesses often operate as if their sole purpose is to fund the owner’s lifestyle,but the most valuable companies are run with financial …
The Hidden Downside Of This Common Management Idea Cross-selling new products and services to your existing customers may be a great marketing strategy, but if your goal is to increase the …